{"id":2278,"date":"2022-03-02T02:56:46","date_gmt":"2022-03-02T02:56:46","guid":{"rendered":"https:\/\/cryptoheretostay.com\/?p=2278"},"modified":"2022-03-02T02:56:47","modified_gmt":"2022-03-02T02:56:47","slug":"kpmg-canada-buys-an-nft-after-investing-in-crypto","status":"publish","type":"post","link":"https:\/\/cryptoheretostay.com\/?p=2278","title":{"rendered":"KPMG Canada buys an NFT after investing in crypto"},"content":{"rendered":"<p> <script type=\"text\/javascript\">\r\namzn_assoc_placement = \"adunit0\";\r\namzn_assoc_tracking_id = \"totafreearti-20\";\r\namzn_assoc_ad_mode = \"search\";\r\namzn_assoc_ad_type = \"smart\";\r\namzn_assoc_marketplace = \"amazon\";\r\namzn_assoc_region = \"US\";\r\namzn_assoc_default_search_phrase = \"crypto\";\r\namzn_assoc_default_category = \"All\";\r\namzn_assoc_search_bar = \"false\";\r\namzn_assoc_title = \"\";\r\namzn_assoc_rows =\"1\";\r\n<\/script>\r\n<script src=\"\/\/z-na.amazon-adsystem.com\/widgets\/onejs?MarketPlace=US\"><\/script><br \/>\n <\/p>\n<p>KPMG in Canada announced that it has completed the purchase of a digital art NFT from the World of Women\u00a0collection.<\/p>\n<p>\u201cThis acquisition reflects our belief not only in the continued growth of NFTs\u2026\u201d<\/p>\n<p>Managing Partner, Advisory Services, Benjie Thomas said about the buy. He added that NFTs enabled organizations to engage with their customers in unique ways and allowed secure digitization of assets.<\/p>\n<p>\u201cThere are numerous use cases for NFTs. We are already seeing organizations from retailers and sports leagues to auction houses, celebrities, and not-for-profits use NFTs to market their brand, recruit talent, create value, raise awareness for causes, and connect with customers. \u201c<\/p>\n<p>KPMG\u2019s cryptoassets and blockchain services co-leader Kareem Sadek said. He is also bullish on web3 and believes it will change how people interact with brands, socialize and trade digital assets.<\/p>\n<h2>WoW NFT Collection<\/h2>\n<p>The WoW, or World of Women, community aims to bring more people, especially women, into the NFT space and build a more inclusive web3 platform. The organization supports women-focused and ecological causes around the globe through charity.<\/p>\n<p>Their first NFT collection was launched in July 2021 and the second one is slated for 2022.<\/p>\n<p>KPMG in Canada reportedly paid 25 ETH, or roughly $70,000, for Woman #2681, which is a digital portrait of a woman with blue skin and wavy hair.<\/p>\n<p lang=\"en\" dir=\"ltr\">We completed the purchase of digital art from the highly acclaimed World of Women non-fungible token (#NFT) collection, our first foray into this rapidly growing asset class. @worldofwomennft #ETH #NFTCommunity https:\/\/t.co\/HDKu77oVam pic.twitter.com\/JmUIaKZcpi<\/p>\n<p>\u2014 KPMG Canada (@KPMG_Canada) February 28, 2022<\/p>\n<p>KPMG partner and national risk consulting leader Nancy Chase said the company hopes that this purchase will \u201cdraw more women\u201d into the NFT sector.<\/p>\n<p>\u201cBy all accounts, women are underrepresented in the world of all things crypto, which makes us proud to make our first NFT acquisition in a collection that supports women.\u201d<\/p>\n<h2>KPMG Canada bullish on digital assets<\/h2>\n<p>This is the company\u2019s first NFT investment but not its first foray into digital assets. It intends to use its experience investing in the digital asset marketplace to help their clients build effective strategies.<\/p>\n<p>Earlier in the month, the company announced that it had added cryptocurrencies to its corporate treasury. It did not disclose the amount invested but said its holding mainly consisted of Bitcoin and Ethereum.<\/p>\n<p>In addition to the aforementioned investments, the company has also purchased an Ethereum Name Service domain name \u2014 kpmgca.eth for an undisclosed amount.<\/p>\n<p><h2>CryptoSlate Newsletter<\/h2>\n<\/p>\n<p>Featuring a summary of the most important daily stories in the world of crypto, DeFi, NFTs and more.<\/p>\n<h2>Get an edge on the cryptoasset market<\/h2>\n<p>Access more crypto insights and context in every article as a paid member of CryptoSlate Edge.<\/p>\n<p>  <strong>On-chain analysis<\/strong><\/p>\n<p>  <strong>Price snapshots<\/strong><\/p>\n<p>  <strong>More context<\/strong><\/p>\n<p> Join now for $19\/month Explore all benefits<script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><br \/>\n<br \/><script type=\"text\/javascript\">\r\namzn_assoc_placement = \"adunit0\";\r\namzn_assoc_tracking_id = \"totafreearti-20\";\r\namzn_assoc_ad_mode = \"search\";\r\namzn_assoc_ad_type = \"smart\";\r\namzn_assoc_marketplace = \"amazon\";\r\namzn_assoc_region = \"US\";\r\namzn_assoc_default_search_phrase = \"bitcoin\";\r\namzn_assoc_default_category = \"All\";\r\namzn_assoc_search_bar = \"false\";\r\namzn_assoc_title = \"\";\r\namzn_assoc_rows =\"1\";\r\n<\/script>\r\n<script src=\"\/\/z-na.amazon-adsystem.com\/widgets\/onejs?MarketPlace=US\"><\/script><br \/>\n<br \/><a href=\"https:\/\/cryptoslate.com\/kpmg-canada-buys-an-nft-after-investing-in-crypto\/\" target=\"_blank\" rel=\"noopener\">Source<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>KPMG in Canada announced that it has completed the purchase of a digital art NFT from the World of Women\u00a0collection. \u201cThis acquisition reflects our belief not only in the continued growth of NFTs\u2026\u201d Managing Partner, Advisory Services, Benjie Thomas said about the buy. He added that NFTs enabled organizations to engage with their customers in [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2279,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_wp_rev_ctl_limit":""},"categories":[3],"tags":[],"class_list":["post-2278","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ethereum-news"],"_links":{"self":[{"href":"https:\/\/cryptoheretostay.com\/index.php?rest_route=\/wp\/v2\/posts\/2278","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cryptoheretostay.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cryptoheretostay.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cryptoheretostay.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/cryptoheretostay.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2278"}],"version-history":[{"count":1,"href":"https:\/\/cryptoheretostay.com\/index.php?rest_route=\/wp\/v2\/posts\/2278\/revisions"}],"predecessor-version":[{"id":2280,"href":"https:\/\/cryptoheretostay.com\/index.php?rest_route=\/wp\/v2\/posts\/2278\/revisions\/2280"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cryptoheretostay.com\/index.php?rest_route=\/wp\/v2\/media\/2279"}],"wp:attachment":[{"href":"https:\/\/cryptoheretostay.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2278"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cryptoheretostay.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2278"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cryptoheretostay.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2278"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}